At The 9th Beijing International Film Festival, LED Ice Screen Continues To Be On Stage C

Apr 19, 2019

Leave a message

In April, the spring of Beijing blossomed. On the evening of April 13, 2019, the 9th Beijing International Film Festival was grandly opened at the Beijing Huairou National Digital Production Base. The opening ceremony was held with the theme of "Home and Country". Chinese and foreign *filmmakers gathered in Beijing for a grand celebration. The star-studded stage is naturally indispensable for the LED display. It is reported that this event was designed by the director of the Beijing Olympic Games, the general designer Han Lixun, and the main stage 270-degree ring-screen theater design is full of atmosphere and technology. In the first two layers of the main screen, a total of seven matt ice screens were used, and a real movie projector was placed in the auditorium, which enabled the filmmakers to have a sense of belonging home, making the main stage performance area more immersive sensory experience.

 


image


I saw a lot of friends here should see it. This time, the stage of the Beijing International Film Festival, once again appeared the familiar "ice screen". From the closing ceremony of the PyeongChang Winter Olympics, "Beijing Eight Minutes" made the ice screen fire. After one, the popularity of the ice screen in the field of dancing has always been in a trend of continuous warming, becoming a "regular guest" of the stage dance beauty. What is the charm of the ice screen?


01, breaking the conventional screen limit, the ice screen presents a surreal dance beauty


As a new type of transparent LED display, what is the realization principle of the transparent LED display ice screen? Its exterior viewing is like a high-through blind, which is greatly reduced in design. The structural component blocks the line of sight, and the permeability is as high as 90% or more, which greatly improves the perspective effect. It is a display device with high definition and good perspective effect. The transparent LED display has a novel and unique display effect. When the viewer is watching at an ideal distance, the picture is suspended on the glass and does not affect the original lighting function of the glass.

image


The transparent LED ice screen does not cause visual obstacles in the stage space at all. When the stage needs it, it can be colorful, and when it is not needed, it can be invisible. This feature of the ice screen makes it perfect for the creative design of the stage. LED transparent ice screen uses common screen display skills and screen transparent features to form a three-dimensional realistic, virtual ambition space, multi-screen common display, so that the space image movement, so that the role of the stage enhances the sense of layering, movement, It will greatly enhance the embody of the program, make the LED screen seamless with the real scene, and compare it with the two-dimensional scene of the traditional LED display. The three-dimensional space has a sense of three-dimensionality and reality, and the visual effect is shocking, and the audience is constantly visually presented. Bringing new ideas together makes the audience feel the same, making the stage conform to the traditional aesthetic concept. Whether it is from a close-up perspective, it is very real and has a perfect stage effect.


image


02, to seize the market, the first screen of the screen must first layout patents


Up to now, there are 223 related patent applications submitted in China, which mainly involve improving the transparency of transparent screens (such as reducing the width of the light bar, changing the installation method of the light source), and enhancing the stability of the transparent screen (such as the improvement of the welding process, Speed up the heat dissipation of the screen, improve the waterproof performance of the display, simplify the splicing and installation of the transparent screen, provide a flexible transparent screen, and extend the application mode of the transparent screen. As far as the type of application is concerned, the number of patent applications* is a utility model patent application. This shows that the LED industry's technology update is faster, so companies are more inclined to submit utility model patent applications that are authorized faster. It is worth noting that in addition to LED display companies, there are many cross-domain companies working on the development of transparent displays. Google filed a patent application in March 2016, which relates to a miniature LED transparent screen that can be placed on a wearable device such as glasses. The miniature LED screen can also be converted between transparent mode and opaque mode to present AR or VR effects.


image


As the saying goes, "There is no long-term concern, there must be near-worry." This sentence is equally applicable to enterprises. At present, the application of LED transparent screen has not been fully popularized. The number of display companies engaged in transparent screen production in the industry is currently relatively small, and companies with transparent screen related patents are rare. The market prospect of LED transparent screen is very impressive. Some institutions predict that the market value of transparent display will be about 87.2 billion US dollars by 2025. More and more companies will participate in the future. Therefore, relevant enterprises in this field must take precautions and combine their own strengths to find a suitable entry point from the trend of future technological development, invest in research and development in advance, and protect intellectual property rights as soon as possible. Not moving, patents first, in order to win the first place in the fierce competition.


image


"Ice Screen" has made a wonderful appearance in the field of stage dance and even other fields, allowing more people in the industry to see the wonderful display brought by the unique advantages of LED transparent ice screen, as well as broad market prospects, but due to many industry The company's research and development of LED transparent ice screens is not enough, making this part of the market not as spurred as the development. However, this has also inspired the screen enterprises. In order to compete for the transparent display of this billion-dollar market, we must begin to pay attention to the technological innovation and research and development of transparent displays. Although the current LED transparent ice screen display technology has not yet attracted everyone's attention, but I believe that in the near future, when the LED transparent display technology has been further improved, the LED transparent ice screen will certainly pass through, in a wider field. A show of style.

Send Inquiry